Services
Consulting services for residential interior design and furnishing in Italy, Europe and across the world. We have always targeted customers at the high end of the market, people who are particularly aware of a product authenticity, emotional value and style content, and who recognise the quality of personal consulting and bespoke services.
Experience
The store as an emotional experience. Reflecting a deliberate positioning strategy, Cumini stores are not divided into „departments“ devoted to individual brands. In-store displays feature arrangements of furniture and furnishings carefully chosen by Cumini’s interior designers.
Visual Marketing Philosophy
The same visual marketing philosophy is applied to Cumini’s fashion stores where different brands are displayed together in unique arrangements. Cumini Moda and Cumini City are full-blown „fashion labs“ where customers find the top stylists‘ latest collections are creations by names that are starting to emerge in Milan, New York, Paris or the new fashion capitals of the world. The eclectic selection reflects the Cumini family’s continuous fashion research and experimentation.